Jackie Adame is a marketing strategist focusing on small business and comprehensive dental practices.
She started her dental career at age 15 as a sterilization tech in a dental assisting school that her mother owned. Subsequent years later, she climbed the dental office ladder to general and ortho dental assistant, lab work, stacking porcelain, office management, marketing, lab operations, consultant and speaker. She grew up observing and supporting the most common challenges doctors in every phase of the dental practice have and the problems they strive to solve.
She found those same challenges - new patient generation, marketing ROI, hiring, training the right team and understanding demographics were vital components for every dental practice. She immersed herself in what she was most passionate about - marketing (aka how to get the phone to ring) and building systems that provide predictable results, without wasting precious resources, time and money.
She earned her Marketing Strategist Certificate from Cornell University, as well as certifications as a Guerrilla Marketing coach and copywriter. Jackie’s real talent is developing strategy. She brings over 15 years of hands-on experience within multiple dental practices and a dynamic passion for dental practice marketing.
Jackie’s 13 year old son, Zane, is her gaming partner. A self proclaimed nerd, she will happily geek out on anything social media, Comic-Con, new technology and studying the ways people connect and are motivated. How does she have time for this and supporting high performing practices across the country?? She’s a coffee addict and snob. Don’t even try to peek at her Starbucks Super Platinum card balance, you’ll be horrified. But she hopes to connect with you in a way that has been a field of study and hobby since before social media even existed.